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Latest Blog Articles

5 Surprising Cues that Influence Consumer Perception of Instagram Influencer Ads

Influencer marketing on Instagram has become a vital strategy for brands looking to connect with their target audience.
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Dan Smith

The Ultimate Guide to Influencer Marketing Disclosure: How, Why, and When It Matters

Influencer marketing has become a powerful tool in the digital landscape, driven by changing media consumption behaviors and increasing skepticism toward traditional advertising.
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Dan Smith

Did You Know? Native Advertising: Effective or Deceptive?

Native advertising is a type of paid advertisement designed to seamlessly blend with the content on the platform where it appears.
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Dan Smith

TikTok's New Image Sharing App 'Whee' Just Took This Massive Step

TikTok has consistently pushed the envelope in the social media space, and its latest venture is no exception. The launch of TikTok's new image-sharing app, Whee, marks another significant step in expanding its app ecosystem.
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Dan Smith

The Surprising Reasons Why Your Native Ads Aren't Getting Views

Native ads have emerged as a game-changer in digital marketing, offering a seamless integration of advertising with content.
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Dan Smith

How Pop-Up Ads Influence Consumer Purchasing Decisions

Pop-up advertising has become a prevalent tool in online marketing strategies.
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Dan Smith

Are Display Ads Effective Without Clicks? Here's What You Need to Know

Display ads are a common form of online advertising, appearing on websites, social media platforms, and mobile apps.
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Dan Smith

Can You Sell Branded Products on TikTok Shop? Here's What You Need to Know

TikTok Shop enables brands to showcase and sell products for the TikTok community to discover and purchase.
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Dan Smith

How to Sell Jewelry on TikTok and Make It Trend

TikTok has quickly become a dominant force in the social media world, with its short-form video content captivating millions of users worldwide.
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Dan Smith

What Similarities and Differences Do You See Between Selling on TikTok Shop and Amazon?

TikTok Shop and Amazon Marketplace are two of the most popular e-commerce platforms today.
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Dan Smith