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Latest Blog Articles

The Surprising Impact of Making Accessibility a Priority in Branded Content

Making accessibility a priority in branded content is no longer just an option; it is a necessity.
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Dan Smith

TikTok's Impact on Small Businesses: A Task-Technology Fit Model Analysis

TikTok has quickly become one of the most popular social media platforms, especially among millennials.
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Dan Smith

Can You Guess the Top 3 Motivations for Using TikTok Ads?

TikTok has become one of the most popular social media platforms, attracting millions of users worldwide with its short videos.
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Dan Smith

TikTok Advertising Strategies: The Ultimate Guide for 2024

TikTok, a short video platform, has gained immense popularity since its inception.
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Dan Smith

The Beginner's Guide to Adsgram: What It Is and How to Use It

Adsgram emerges as a comprehensive solution in this sphere, providing tools that help businesses target their audience with precision and efficiency.
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Dan Smith

5 Surprising Cues that Influence Consumer Perception of Instagram Influencer Ads

Influencer marketing on Instagram has become a vital strategy for brands looking to connect with their target audience.
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Dan Smith

The Ultimate Guide to Influencer Marketing Disclosure: How, Why, and When It Matters

Influencer marketing has become a powerful tool in the digital landscape, driven by changing media consumption behaviors and increasing skepticism toward traditional advertising.
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Dan Smith

Did You Know? Native Advertising: Effective or Deceptive?

Native advertising is a type of paid advertisement designed to seamlessly blend with the content on the platform where it appears.
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Dan Smith

TikTok's New Image Sharing App 'Whee' Just Took This Massive Step

TikTok has consistently pushed the envelope in the social media space, and its latest venture is no exception. The launch of TikTok's new image-sharing app, Whee, marks another significant step in expanding its app ecosystem.
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Dan Smith

The Surprising Reasons Why Your Native Ads Aren't Getting Views

Native ads have emerged as a game-changer in digital marketing, offering a seamless integration of advertising with content.
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Dan Smith