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2023 is shaping up to be an exciting year in the world of eCommerce, pandemic or not.
Let's put it this way, even the Great Depression couldn't stop people from needing basic necessities, and in the digital age, things are even more recession-proof.
So what are the best dropshipping niches to focus on in 2023? Well, according to our expert research, healthcare, household essentials, and basic business services are still solid bets. People never stop needing to stay healthy, clean, and keep their businesses running smoothly no matter what else is going on in the world. Passion and Pets should not be overlooked as well!
Let's delve deeper into the best niches to invest in during these tumultuous times, and maybe you'll find your gold.
We’ve prepared a good list of profitable niches for you to explore this year. Whether you're a seasoned dropshipper or you’re just starting out, you’re bound to find something interesting.
Each niche description includes a brief overview of the market, a list of products that perform well, and even some ads to get you started.
Ready or not, here we go:
In the aftermath of the pandemic, families have found that they can enjoy life outside the home without needing to be in crowded places. People are seeking more affordable vacation options, and what better way to achieve that than camping?
So many people have jumped into the hiking/camping/solo traveling bandwagon, and it looks like this niche is here to stay. This is where you come in — selling camping equipment like tents, sleeping bags, camp lights, hammocks, and everything in between.
But don't just sell any old gear. You want to offer the best quality camping gear at affordable prices. It's not just about providing people with the tools they need to make unforgettable memories in the great outdoors, mostly it’s about promoting the experience.
Here’s an example of an ad on camping gear:
Some of the best-performing products include:
Flashlight and other lighting equipment
Carabiner hooks or clips
Pocket tools that look like Swiff Knives
Tents and Hammocks
In 2023 and beyond, people will be looking for ways to combine saving money while doing something they love at home. That's where urban gardening comes in, and one good option for urban gardening is hydroponics.
With hydroponics, one can grow fresh produce without the need for a huge land for gardening. Who doesn't love having a mini garden in their home?
Hydroponics is not only a practical solution for post-pandemic times of economic recession, but it also promotes sustainable living. It's no wonder why hydroponic products are becoming more popular in e-commerce stores.
Here’s an example of an ad for Hydroponics items:
Its top products are:
Hydroponics lighting systems
Water quality analyzer
Growbox tent
Growing kit
By investing in this niche, dropshippers can appeal to customers' desire for self-sufficiency and eco-friendly living. The future looks bright for hydroponics!
When it comes to dropshipping, women’s clothing is a surefire winner. With everything from casual tees to chic formal dresses available at affordable prices, the possibilities are endless.
The key to success in this niche is to hone in on a particular theme and build your brand around it, offering distinctive products that stand out.
Luckily, with such a vast target market, there’s room for everyone to carve out their piece of the pie.
And if you’re worried that this trend won’t last, fear not: with over 100,000 products currently available under this niche, and a particular emphasis on summer, winter, and holiday wear, it’s clear that the upward trajectory isn’t slowing anytime soon.
Here’s an example of an ad for ladies wear:
The top items for this niche include:
Winter boots
Slimming wear/Breast lifting bra/butt paddings
Sleepwear
Tattoo sleeves
If you're a new parent, you know the importance of keeping up with the latest baby products. Not only do they make life easier, but they also keep your little one safe and happy.
But did you know that the baby products industry is one of the most rapidly growing industries? It seems with each passing day, there's a new and innovative baby product hitting the market.
And for those looking to start a business, baby accessories are a great option. Here's an example of a baby product making waves in the market:
Products such as baby monitors, breast pumps, baby carriers, diaper pails, and baby wipes dispensers are always evergreen. Not only do they have a high demand, but they also offer a relatively high-profit margin, making them a prime choice for dropshippers.
So if you're ready to dive into the world of baby products, hop on board! There's plenty of room in this booming industry.
To give you an idea, here are the best selling dropship products today:
Americans are known for their love of cars, with statistics proving that they own at least one car per person, with an average of 1.79 cars per household. And that’s just in the USA!
This means you'll always have a steady demand for car accessories, even during a post-pandemic or economic recession.
Here’s an example of an ad for car accessories:
You can go for car decal stickers to custom bumper stickers, cell phone mounts, car vacuums, air pumps, air mattresses for rear seats, and Bluetooth device aids.
Because of the growing awareness of dental hygiene and the need to look good on social media, people are constantly on the lookout for products that make their teeth shine brighter than the stars on a clear night. And that's where you come in!
By promoting dental accessories and products related to teeth, you are satisfying two of the most significant demands in the market right now – beauty and health.
Not only are these items always in demand (I mean, who doesn't want a brighter smile?), but they also provide a level of personal care and hygiene that customers will appreciate.
Here's an example of an ad product for teeth:
You can appeal to a range of consumers with the wide variety of products available, from whitening kits to electric toothbrushes, to teeth bling (yep, just like the one that Kanye had!)
Watching the stars have always been an interesting pursuit, and there's no doubt that there's a targeted audience that will be itching to spend money on fulfilling hobbies. And what better hobby than stargazing?
Telescopes appeal to a wide range of people — from the curious child fascinated by the cosmos to the seasoned astronomer seeking to unravel the mysteries of the universe.
It's an endless market, with newer (and more affordable) telescope models constantly being released to meet the demands of this ever-growing community.
In this niche, you'll find the sky's the limit!
Fire pits are the one-stop shop for all that cozy warmth and outdoor ambiance your customers crave. Campers and outdoor lovers love this product no matter the year.
Whether roasting marshmallows or cooking up a feast, there's nothing like gathering around a crackling fire with loved ones. And with the variety of styles and sizes available, there's a fire pit for every budget and taste.
Here's an example of a fire pit ad on Facebook:
Fire pits available nowadays aren't all for camping. Some are for backyards and gardens, which makes this item a great improvement for home entertainment.
With fire pits growing in popularity, it's the perfect niche to help your business light up the market and blaze a trail to success.
Post-pandemic, staying at home has become the new norm. People even work from home more often than they used to before the COVID-19 virus. As such, many are no longer content with just any old piece of furniture. They want to make their home, their sanctuary — a place where they can work, relax and entertain — all at once.
Now more than ever, people want to customize every nook and cranny of their humble homes.
Here's a good example of a Facebook ad for home items:
When talking about furniture, it doesn't all have to be big-ticket items. There are tons of small items for the home that are pretty easy to promote. These are actually impulse buys that can make be promoted and sold easily.
Like these:
The home improvement market has boomed over the past few years and is expected to reach $94 billion come 2027. It's clear — people love turning their humble abodes into beautiful spaces and are more than willing to invest their time and energy into DIY projects.
Video demos are a great way to promote such items, like the one in this ad:
Whether jazzing up their living rooms, adding new features, or sprucing up their garden, homeowners constantly seek new power tools to assist their pet projects.
Tools such as cordless drills, hammers, pliers, screwdriver set, utility knife, and stud finder will always have a market. You won’t run out of customers in this niche as people always find a project to start!
Not only does Gym and Fitness offer a way to target two market segments, but it also presents a unique opportunity to capitalize on the home workout craze. With an estimated market value of $434 billion by 2028, the potential for profits is undeniable.
The beauty of this niche lies in the fact that it caters to regular gym-goers, as well as those who prefer a home workout routine. However, it is the latter that holds the key to bigger sales and profits.
These fitness buffs are investing in high-ticket items to create their own home gym experience, with larger and more expensive equipment like steppers leading the way.
One category that's really gaining momentum are sensory toys and related products for children. De to the increasing awareness about the benefits of sensory play for children's development, the demand for these products is on the rise.
These toys engage a child's senses — touch, sight, sound, and sometimes even taste and smell — to promote learning, focus, and relaxation. With the increase in screen time, sensory toys offer a break from technology while still providing entertainment and education.
From fidget spinners to squishy stress balls, sensory toys engage multiple senses and provide endless hours of entertainment for kids of all ages.
As a dropshipper, adding sensory toys to your product portfolio is a no-brainer – they are easy to source and ship, and offer a healthy profit margin. And for retail businesses, stocking up on these products can help attract new customers and retain old ones.
During these trying times, it's become clear that we all can benefit from the companionship of a furry friend. Pet ownership has skyrocketed, and with it, the demand for pet supplies.
Even with the fickleness of the economy, pet owners still love to spoil their furry and feathered friends, and you could be the one supplying them with all the high-ticket goodies they desire.
Try the road less traveled! Why not dip your toe in the aquarium market or even birdfeeders? The market for these is as high as those for cats and dogs. And if you're feeling more adventurous, you can try pet supplies for more exotic animals such as gecko, pigmies, guinea pigs, unique birds, and more.
From essential items like food, treats, collars, auto feeders, and leashes to more indulgent purchases like adorable costumes and luxurious beds, the sky's the limit when it comes to pet supplies.
In a world where energy bills are skyrocketing, and the cost of living continues to increase, people are looking for smart ways to reduce their expenses while at the same time being responsible earthlings. This is where solar-powered items would sell like hotcakes!
Your customers can say goodbye to cumbersome wires and hello to eco-friendly solar devices. They can charge their phones on the go with the handy solar-powered phone chargers, light up their garden with magical solar-powered garden lights, and keep their loved ones safe with efficient solar-powered security cameras.
Green camping and outdoor activities that harness solar power are becoming increasingly popular among hikers and campers, too. This trend is driven by a growing number of eco-conscious individuals who want to reduce their environmental impact while enjoying outdoor activities that they love.
One of the key advantages of using solar-powered camping products, such as solar-powered tents, backpacks with solar panels, and portable solar-powered chargers for devices, is that they are highly efficient and cost-effective.
Home security has been a game-changer for homeowners in recent years, providing a much-needed sense of safety in an uncertain world. With criminals becoming more skilled and daring, it's no wonder many folks are turning to home security products to protect their homes and loved ones.
And the benefits are undeniable — not only do security systems deter burglars, but they also lower the risk of break-ins and give homeowners peace of mind.
From cameras to alarms, the options are virtually endless.
So if you're looking for a niche that's both lucrative and socially responsible, home security is worth considering. After all, who doesn't want to sleep safely at night, knowing their home and loved ones are protected?
As the world continues to navigate various challenges, the way we work and learn has tremendously shifted. Many parents have been forced to embrace remote learning for their children, and with this comes the need for a dedicated workspace at home. And while the schools have now opened up, many parents find that providing their kids with dedicated learning stations would benefit the kids most.
This has created a growing trend for children's workspace tools. Not only is it a profitable market, but it will also enable children to have a dedicated space that is comfortable and conducive to learning.
By providing innovative and stylish workspace tools, dropshippers stand a chance to make a significant difference in the lives of young ones while creating a successful business venture.
If there's one thing that the COVID-19 pandemic has taught us, it is that we can never have enough entertainment at home. Enter home theatre — the perfect dropshipping niche for those looking to cash in on a growing industry.
People have realized the benefits of spending time at home (or maybe because many are still reluctant to go out), and the demand for a cinematic experience has skyrocketed.
And let's face it, who doesn't love snuggling up on the couch and watching movies with the family? It's the ultimate stay-at-home activity.
With a potential customer base that's only getting larger, home theatre tools are a smart choice for dropshipping in 2023.
As people retreated into their homes due to the pandemic, they became more aware of the space they have available. Plus, numerous home organization shows cropped up in Netflix and Amazon Prime (we're looking at you, Marie Kondo!), making people feel that it’s high time to “get organized.”
This realization creates a need for effective and practical storage solutions.
Closet organization tools are a perfect dropshipping niche, especially during these times, as they help people optimize their storage space. The trend towards minimalism and decluttering has already seen an upswing, and these tools will help fans of this lifestyle achieve the desired level of organization.
Countless opportunities are available in this niche, from innovative storage solutions to creating organizational systems that cater to various needs.
It is, without a doubt, a niche that provides variety and will keep customers coming back.
Online gaming is more popular than ever, and gamers are spending serious cash to improve their gaming stations. By dropshipping gaming keyboards, mouse, gamepads and accessories, you can build a brand that caters to this growing market.
Plus, you can add an extra revenue stream by promoting PC parts as an affiliate marketer (or even online games!), earning you even more commissions. Not only is this a smart business move, but it's also a fun and exciting industry to be a part of.
Here are some of the best selling gaming-related items you can dropship:
Similar to home gaming setups, a comfortable chair, a sturdy desk, and mounts to keep your screens at the right level can significantly impact you when working from home
Since computer-related wares need to be upgraded on a regular basis, see if your customers like these items: a high-quality mousepad for a smooth gaming experience, an ergonomic keyboard for preventing wrist injuries, and noise-canceling earphones for uninterrupted online meetings or streaming sessions.
Of course, don't forget office supplies like printers, stationery, organizers, and even the actual office desk!
A high-performance workstation can become the hub of productivity, and with the right marketing strategy, you can knock this niche out of the ballpark.
Let's face it, snoring is an issue that affects every household worldwide, and it's not going away anytime soon. People are becoming increasingly concerned with the risks associated with snoring, such as sleep apnea.
With more people becoming health-conscious and recognizing the importance of quality sleep, anti-snoring devices such as chin straps, nasal strips, and MADS or mandibular advancement devices are a surefire hit. Anti-snoring air purifiers are also gaining popularity among snoring people who are looking to eliminate their annoying problems.
Neck pain and stiffness are incredibly common afflictions, with many people seeking relief from these discomforts. Think about it: we spend so much time hunched over computers, phones, and tablets that our poor necks and shoulders don't get the proper workout they need.
Add in some bad posture and voila — you've got yourself an achy breaky body. This means that the demand for massagers (for necks, backs, and other parts of the body) is high.
This is where you’ll find neck massagers thriving in dropshipping business.
Neck massagers are relatively small and lightweight, making them easy to pack and ship. Not only does this mean that shipping costs will be lower, but it also means that finding customers for these products won't be a problem.
Finally, the range of massagers available on the market is vast, with plenty of room for niche and specialized products.
For the last item, we've chosen an evergreen niche — Jewelry. People love buying it for themselves, and it makes for an excellent gift option as well.
But the best part about jewelry as a dropshipping niche is that it's lightweight, compact, and easy to handle. This translates into, again, lower shipping costs and increased profit margins.
Plus, sourcing quality products from reliable suppliers has never been easier, as there are hundreds of companies willing to supply these.
So, if you're looking for a niche that's recession-proof and post-pandemic-friendly, investing in jewelry dropshipping is a no-brainer.
Here's a hint: if you want a sure-fire hit, offer a piece of jewelry that brings luck — whether for money, love life, or health — the item would be a quick bestseller!
It's clear that staying ahead of the curve is key, and utilizing spy tools like Anstrex to find niches and dropshipping items can make all the difference.
Before you start, make sure you read about how properly promote your items so as not to face the dreaded Facebook ads ban. Take a look at how long-term dropshippers are doing it, and what makes them successful.
By taking a closer look at how other successful marketers promote specific products, entrepreneurs can fine-tune their strategies for success. I'll give you a tip: many of them automate dropshipping stores!
The time is now to start exploring the world of dropshipping, and with the right tools and approach, the sky's the limit!
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